What we need from you
- 01Brief deck
- 02Selected references — images, stills, links
- 03Final text, or WIP text
Having these ready before we start is what lets us move without obstacles.
We design and lay out director's treatments — the document that carries a director's vision into a pitch. For production companies and directors, on commercials, music videos and film.
The Pitch Lab designs and lays out director's treatments for production companies and directors.
Our background is design, not production. We take the brief, the references and the text you have already built, and turn them into a paced, typeset, art-directed document — page by page, in the language of the film itself.
We work fast because we've built our process around AI — but taste, judgement and the final call stay human.
We don't do visual research, concept development or copywriting. You bring the material — we build the document around it.
Having these ready before we start is what lets us move without obstacles.
We build treatments with Claude, Anthropic's AI, as our production tool. It helps us structure your text, build the layout system and turn it into a live, animated document — which is how we can deliver in days, not weeks.
The direction is ours: typography, pacing, composition and every design decision. Claude does the heavy lifting; we decide what goes on the page and we review every page before it reaches you.
Your material is processed through Claude with model training turned off on our account, so it isn't used to train AI models. If your project's NDA doesn't allow AI tools, tell us before we start.
A private live link to your treatment on pitchview.xyz, updated after every round so you always see the latest version. Not indexed, not listed anywhere, shared only with you. Plus a PDF export for decks and submissions.
Tell us what you're pitching, who it's for, and when you need it.